Ibope publishes infographic about mall customer profile

More than specific places of shopping, malls are points of entertainment, food, service and entertainment. The Brazilian public come to these enterprises en masse to search for specific products or even just for sightseeing, especially on weekends and commemorative dates.

Ibope recently conducted a survey and published an infographic of public data that goes to malls in Brazil, revealing, for example, the age group of consumers, sex and why they are looking for these places.

According to the infographic, there are 11 million consumers per day in malls across the country. Women are the majority among clients, with 53% of the public. After all, which woman does not love to walk around the mall to check the news, is not it? Check out all the data below.